Marshall's Jewelers has been a part of Tucsonans' love stories for more than 40 years.

But Rita and Victoria Marshall, the sisters who own the store, are "ready for a new chapter."

The family-owned and -operated Marshall's Jewelers is closing its doors.

The jewelry business got its start in 1923 in Idaho Falls, Idaho, by their grandfather, Serge P. Marshall. His son, Richard G. Marshall, opened a Tucson location in 1970.

In 1989, Rita and Victoria Marshall bought the Tucson store from Richard, their father, and they've run it since.

"We're ready to retire," Rita Marshall said. "And since we don't have kids to buy it from us, we're going to close."

The decision to close was difficult at first. "But once we made the decision and started moving forward with it, we started to get excited," Rita said. "We've had such a great run."

The duo has been a part of many special moments, and reminisced about one couple in particular. After being married for 25 years, the husband wanted to upgrade his wife's ring.

He brought her to Marshall's under the pretense of getting her ring cleaned. While the couple sipped champagne, the jeweler was in the back setting the ring with a new diamond.

"When the 'cleaned' ring came out, she was in tears," Victoria Marshall said.

Others have surprised their loved ones by dropping down on one knee and proposing in the store.

"It's been fun," Rita Marshall said.

The store will remain open until all of its inventory is gone, the Marshalls said. Jewelry is discounted up to 70 percent off.

"We literally have thousands of pieces of jewelry in the store," said Rick Ausman, who works in Marshall's advertising department. "There is over $6 million in inventory."

Marshall's carries popular designer brands such as Pandora, Hearts on Fire and Roberto Coin, to name a few.

Even though the Marshall sisters are excited about the next chapter of their lives, closing shop is bittersweet.

"It's overwhelming how many people hug us and say they're so sorry we're closing," Rita Marshall said. "They tell us they got their rings here, and they can't believe we're closing."

Did You Know?

When Marshall's first came to Tucson in 1970, it was called Artistry In Gold, and was in the Casas Adobes Plaza at Ina and Oracle. The jewelry sold then was designed by Richard G. Marshall, the store's owner.

If You go

Marshall's Jewelers is at 4755 E. Grant Road. Hours are 10 a.m. to 6 p.m. Mondays through Fridays and 10 a.m. to 5 p.m. Saturdays. Contact the store at 325-9955.

Contact reporter Angela Pittenger at or 573-4137.