Harkins Theatres is selling its 2014 loyalty cups and T-shirts starting today, just in time to beat the rush for holiday gift-buying.
Here's how it works: You buy a shirt for $25 at your neighborhood Harkins Theatre or online and bring it with you every time you go to the movies and get a free medium popcorn. (For a buck or two more, you can upgrade to a large.)
Loyalty cups are $5 and are good for $1.50 refills through the year.
But here's the best part of all of this: Part of the proceeds go to Phoenix Children's Hospital. It's the fifth year Harkins, which has been in Arizona 80 years, has supported the hospital, raising so far $275,000.