(Updated at 1 p.m.)
“It’s time for an outsider that will fight for a new direction,” says Cardon in the ad.
Cardon, a Mesa businessman making his first run for public office, is challenging U.S. Rep. Jeff Flake in Arizona’s first Senate race without an incumbent in 18 years.
Early in the ad, a scrapbook appears on the screen as Cardon talks about growing up in a family business and hard work being the bedrock. In one picture, it says, “Tuscon, 1959,” with the name of Arizona’s second largest city spelled wrong.
Cardon is a fifth-generation Arizonan.
The 30-second advertisement was sent out in a press release at about 11 a.m. but was taken down from YouTube at about 11:30 a.m. From about 11:45 until 12:55 p.m., the link sent out by the Cardon campaign only said, "This video is private."
The narrator touts Cardon as a jobs creator and businessman who had created hundreds of jobs for 20 years. He also calls Cardon a family man committed to “our values.”
“We need an Arizona Senator focused on you and your problems,” Cardon says in the ad. “That’s the Arizona Senator I will be.”
Cardon says in the ad he will cut spending, create Arizona jobs and repeal recent health care reform, which he calls “Obamacare.”
The ad is scheduled to run on cable stations statewide for one week starting Wednesday, said Cardon’s spokeswoman Katie Martin. The ad buy was for $230,000, she said.
Flake's campaign has not yet commented on the advertisement.
The winner in the Republican primary, scheduled for Aug. 28, will face one of two Democrats vying for that party’s nomination in the Nov. 6 election: former U.S. Surgeon General Richard Carmona of Tucson or Phoenix attorney and former state party chair Don Bivens.
Cardon's ad comes out one day after Bivens released a 30-second spot portraying Flake as being part of the GOP’s “War on Women." The ad features the clip of conservative talk show host Rush Limbaugh calling Georgetown University law student, Sandra Fluke, a “slut.”
This year’s race to fill the seat of longtime Republican Sen. Jon Kyl will be Arizona’s first truly open race for U.S. Senate since 1994.
In each of the past eight Senate elections, Kyl or Republican Sen. John McCain, have run as incumbents and won rather easily.
A poll released on Feb. 21 from Public Policy Polling shows Flake leading Carmona and Bivens by 11 points each, 46-35 percent.
Cardon lead both Carmona and Bivens in the poll, too, by 37-33 over Carmona and 38-32 over Bivens.
The poll is based on a survey of 743 Arizona voters between February 17th and 19th.
Contact reporter Brady McCombs at 573-4213 or email@example.com