The Sunnyside Unified School District is kicking off a new campaign for fourth- and fifth-graders that blends literacy and technology.

The Family Digital Literacy Challenge encourages students at seven of the district’s elementary schools to use technology to foster their love of reading.

For every 10 e-books a student reads and completes a short e-book report for, he or she will be entered into a drawing to win a Kindle Fire, said Carmen Fernandez, the district’s director of language acquisition and literacy.

The participating schools are Los Amigos Technology Academy, Gallego Basic Elementary, Craycroft, Elvira, Esperanza, Mission Manor and Rivera elementary schools.

Ten students at each school will each win a Kindle Fire.

Students will have access to 5,000 e-book titles that are organized by interest and reading levels through the Big Universe software program, Fernandez said.

The e-books can be accessed on laptops the district provides to its students.

Parents of the students will be encouraged to support their children and encourage them to read at home as part of the challenge.

The district is also working with business partners to help provide Internet service to families that don’t have access to the Web.

The challenge lasts through May 5.

Contact reporter Veronica Cruz at or 573-4224.