Think campaign slogans are not important? Barack Obama would not have been elected if his slogan was "Put B.O. in the White House." Instead, he used "Hope." Can you identify the campaign slogans of past presidential candidates?
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1840: "Tippecanoe and Tyler, too." Whig Party candidate William Henry Harrison ran against incumbent president Martin Van Buren with that catchy slogan. What was Tippecanoe?
Wrong.Right. Indiana river where Gen. Harrison defeated the Shawnee. Tippecanoe is also the usual result of the first six-pack on a float trip.
1844: James Knox Polk ran against Henry Clay on a platform urging the annexations of Texas and Oregon territories. Which slogan was used to promote the expansion of the U.S.?
Wrong.Right. "Fifty-four forty or fight" referred to the latitude of the northern border of the U.S. It was not a hockey cheer.
1864: Beleaguered Abraham Lincoln won re-election during the Civil War over Gen. George McClellan. What was Lincoln's campaign slogan?
Wrong.Right. Don't swap horses in the middle of the stream. If he were alive today, we would all be reading Lincoln blogs.
1900: William McKinley won re-election over William Jennings Bryan in a rematch of the 1896 election. What was McKinley's campaign slogan?
Wrong.Right. Let well enough alone. Such an inspirational rallying cry to keep things relatively mediocre.
1904: Theodore Roosevelt became president when McKinley was assassinated in 1901. He won by landslide in 1904 over Alton B. Parker with what slogan?
Wrong.Right. Speak softly and carry a big stick. He didn't take any bull moose from anybody.
1920: Warren G. Harding won election over anti-Prohibitionist James Cox. One of Harding's slogans was "Return to normalcy." What was the provocative negative slogan he used against his opponent?
Wrong.Right. Cox and cocktails. Harding won the election, but I bet Cox's inaugural ball would've been more fun.
1928: Herbert Hoover beat Alfred E. Smith just before the start of the Great Depression. What slogan about prosperity did Hoover use?
Wrong.Right. A chicken in every pot. A car in every garage. Back when having chicken for dinner was a sign of prosperity.
1932: In the midst of the Great Depression, Franklin D. Roosevelt ran against incumbent President Herbert Hoover with what slogan?
Wrong.Right. A New Deal for the American people. Possibly the last time America will ever elect a man who uses a cigarette holder.
1948: Contrary to newspaper headlines, Harry S Truman defeated Thomas Dewey with a campaign that featured what slogan?
Wrong.Right. Give 'em Hell, Harry. Sometimes he gave 'em hell; sometimes he gave 'em a little number with Lauren Bacall.
1952: Ushering in the feel-good era of the 1950s amid rising Cold War tensions, military hero Gen. Dwight Eisenhower ran against Senator Adlai Stevenson. What was Eisenhower's slogan?
Wrong.Right. I like Ike. Ike was a nickname given to him by his mother. Intended as a shortened form of their last name. But with a K.
1960: In the first true television campaign, John F. Kennedy beat Richard Nixon by just over 100,000 votes out of 69 million cast. Which of these was Kennedy's slogan?
Wrong.Right. A Time for Greatness. Imagine a time when a president had the audacity to say, "Ask not what your country can do for you, ask what you can do for your country."
1968: The country was in upheaval over the Vietnam War, the assassinations of Martin Luther King Jr. and candidate Robert Kennedy. Richard Nixon defeated Hubert Humphrey and George Wallace using what slogan?
Wrong.Right. Nixon's the One. He's the One all right, depending which finger you use.
1972: Winning the popular vote by 18 million, Nixon didn't have to resort to covert operations to gain re-election over George McGovern. What was Nixon's campaign slogan, undoubtedly approved by CREEP?
Wrong.Right. Now more than ever. It seems that the one remaining legacy of Watergate is that every scandal now has the suffix -gate attached to it.
1976: Jimmy Carter ran against incumbent Gerald Ford, who had replaced a disgraced Richard Nixon as president after replacing a disgraced Spiro Agnew as vice president. What was one of Carter's campaign slogans?
Wrong.Right. Not just peanuts. No, not just peanuts. Billy Beer too.
1984: After a landslide victory in 1980, grandfatherly incumbent Ronald Reagan ran an upbeat campaign against Walter Mondale using what slogan?
Wrong.Right. It's morning again in America. And for the oldest president at age 74, it's nap time in the Oval Office.
1988: Riding on the coattails of the popular Reagan presidency, Vice President George H.W. Bush ran against Michael Dukakis with what campaign slogan?
Wrong.Right. Kinder, gentler America. As Dan Quayle said, "That's a terrific mottoe."
1992: Amid rumors of past infidelity, Bill Clinton ran against incumbent George H.W. Bush and independent candidate Ross Perot with which slogan?
Wrong.Right. Don't stop thinking about tomorrow. It is difficult to play the saxophone when you don't inhale.
1992: Billionaire Ross Perot won 19% of the popular vote, making him the most successful third party candidate since Teddy Roosevelt. But Perot won no electoral votes. What was his campaign slogan?
Wrong.Right. Ross for boss. But 81% of voters said, "You're not the boss of me."
2000: Although he did not invent the internets, George W. Bush created a winning presidential campaign against Al Gore using what slogan?
Wrong.Right. No child left behind. To the person who came up with that slogan: Mission Accomplished!
2008: Hope and Change were two of the rallying cries of the Barack Obama campaign against John McCain. What was another Obama slogan?
Wrong.Right. Yes, we can. And in this economy, canning is a good idea, to make it through the winter.
Check out our Political Gaffes Quiz.
QUIZ BY: Tom Borgman • firstname.lastname@example.org
SOURCES: AP photos