Backlash over ASU’s new ‘Sparky’ grows

2013-03-11T09:45:00Z 2013-03-11T10:38:24Z Backlash over ASU’s new ‘Sparky’ growsThe Associated Press The Associated Press

Arizona State University administrators are getting backlash from students and alumni who dislike the new version of Sparky the Sun Devil, the school’s costumed mascot.

There’s been criticism aplenty on social media and the campus newspaper says the new Sparky looks like a villain who would scare children.

ASU nipped and tucked its 61-year-old mascot with help from Disney with the intent to modernize the look and make Sparky more kid-friendly. A Disney artist drew ASU's cartoon devil character in 1946.

The student government may conduct a referendum on Sparky next month.

A senior university administrator will meet with students to discuss the situation, ASU President Michael Crow says.

The new Sparky was unveiled at a March 1 news conference and is to appear at a spring football game in April.

Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Latest Video

More videos

Wildcats gear up for Cal

UA's Rich Rodriguez and player William Parks talk about their win against Nevada and upcoming game against Cal.

Free Wildcats Sports Newsletter

University of Arizona sports news and blog headlines, delivered daily

Follow Star Sports reporters

The latest box score

Football schedule

Teams Date Time Links
Georgia State at
9/20 12:00 am
Oregon at
Washington State
9/20 12:00 am
San Diego State at
Oregon State
9/20 12:00 am
Utah at
9/20 12:00 am
Hawaii at
9/20 11:00 am
Cal at
9/20 7:00 pm
9/25 12:00 am
Washington State at
9/27 12:00 am
Colorado at
9/27 12:00 am
Oregon State at
9/27 12:00 am