Gigi Bridal Boutique has revamped it's look to be "more handsome than pretty."

Gigi Bridal Boutique

Gigi Bridal Boutique, formerly located in the La Encantada Shopping Center, has moved to a more central location in the Plaza at Williams Center, 5460 E. Broadway.

"We wanted to be centrally located," said Gigi Bon, store owner. "It's a bigger space. It's a new space. We just needed a refresh. After seven  years, we did an overhaul of branding and vibe and decor."

If you're shopping for a dress, don't worry. The new 1,500 square foot space is now open for business.

"Come see the new us," Bon said. "The vibe of the new store is simple, clean lines and more handsome than pretty."

Angela Pittenger | This Is Tucson