By submitting a 90-second video, one business in Colorado will win
$20,000 from FirstBank to help accelerate their business
LAKEWOOD, Colo.--(BUSINESS WIRE)--FirstBank, Colorado’s largest locally-owned bank and second largest bank
by deposits in the state, announced a new competition for businesses in
Colorado. The competition, called the “FirstBank $20,000 Elevator Pitch
Business Contest” will kick off on Monday, October 12 and, only a few
weeks later, award one winner with $20,000, courtesy of the bank.
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Contest participants will be asked to submit a 90-second, “elevator
pitch” style video explaining how the money will help them accelerate
their business and reach their goals.
“Small- and medium-sized businesses are the engine that drives
Colorado’s economy, and as a community bank, we recognize that our
success is dependent on the overall health of the local markets we
serve,” said, John Ikard, President and CEO of FirstBank Holding
Company. “We are launching the FirstBank $20,000 Elevator Pitch Business
Contest to not only highlight our support of local businesses, but also
to help showcase some of Colorado’s most innovative and entrepreneurial
companies.”
A panel of outside business experts, including Jack Tankersly, managing
director of Meritage Funds; Tom Clark, CEO of the Metro Denver Economic
Development Corporation; Tami Door, CEO of the Downtown Denver
Partnership; and Dana Coffield, business editor for the Denver Post,
will review the entries and select a pool of semi-finalists. Final
voting will occur in real-time via social media, with a winner selected
on November 20.
Challenge entries will be judged based on the following criteria:
1. Content (50%)
2. Creativity (30%)
3. Originality (20%)
FirstBank has a long history of supporting local businesses with
innovative contests, promotions and marketing campaigns, in addition to
offering a wide-range of competitive business-banking products and
services. Additionally, FirstBank is a major supporter of nonprofits in
areas where its employees live and work. The bank contributed nearly $5
million to charities in Colorado, Arizona and California last year.
In addition to Colorado, FirstBank is launching its Elevator Pitch
Business Contest in Arizona. One Arizona business will also win $20,000.
The bank opened its first location in Arizona in 2007, and now has 17
branches located in the greater Phoenix area.
For more information on the FirstBank Elevator Pitch Business Contest,
including official rules and deadlines, please visit: http://shout.lt/bdjML.
About FirstBank
FirstBank operates more than 120 locations in Colorado, Arizona and
California. FirstBank is the largest locally owned banking organization
in Colorado, serving more than 650,000 customers. Since 2000, FirstBank
has contributed more than $50 million and thousands of volunteer hours
to charitable organizations. FirstBank is unique in that a majority of
its stock is owned by management and employees. For more information, go
Member FDIC
Contacts
FirstBank
Brian Jensen, 303-235-1400
or
Linhart
Public Relations
Robin Zimmerman, 303-951-2559